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Articles written by: Mike Zeederberg

The Zuni team are extremely passionate about the digital space, and share our views (plus those of some special guests) on everything from latest trends and online retail through to the latest viral piece and rants about things that annoy us.

iBeacons – The Future of Retail or Just Another Technology Fad?
iBeacons – The Future of Retail or Just Another Technology Fad?
Mike Zeederberg on December 20th, 2013

By Mike Zeederberg as published in Power Retail. Bluetooth Low Energy or Bluetooth 4.0 beacons are being touted as the hot new...

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We're doing two fun and crazy things.....
We're doing two fun and crazy things.....
Mike Zeederberg on October 16th, 2013

Best of Mike - Newsletter It just takes one short week to realise Christmas isn't that far away, and neither is the AdNews...

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The Battle of the Branded Content
The Battle of the Branded Content
Mike Zeederberg on April 24th, 2013

Content marketing is the buzz word of the year so far, beating out Big Data and Customer-centric Marketing for the top spot....

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How to determine the value of a Facebook Fan ?
How to determine the value of a Facebook Fan ?
Mike Zeederberg on October 16th, 2012

  Following on from my rant about poor research into social and ecommerce, we had a good conversation at the ADMA course...

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Does social media contribute to sales, or not?
Does social media contribute to sales, or not?
Mike Zeederberg on October 5th, 2012

There is a great deal of ongoing debate about the role of social media, how to measure it, understanding it's value in the...

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Best of Me Digest – 17/04/12
Best of Me Digest – 17/04/12
Mike Zeederberg on April 26th, 2012

Apologies for the 3 week gap in the news front, I figured you'd all be too busy over the short Easter weeks to read...

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